Case Study: Cal Maritime
Analytics for Strategic Enrollment

Learn how Cal Maritime is utilizing Blackboard Analytics to develop more data-driven enrollment practices. 
Cal Maritime partnered with Blackboard Analytics to shift the course of its student recruitment, enrollment management and admissions processes in the right direction.

The success of Blackboard Analytics has helped institutionalize analytics at Cal Maritime, and provided a catalyst for development of a Strategic Enrollment Plan.

What You Will Learn:
-How enrollment data can become more than a "snapshot in time".
-The ways Cal Maritime are refining enrollment goals with data.
-Where and how dashboards and reports can be applied.
© 2014 Blackboard Inc. All Rights Reserved.
About Cal Maritime:
California Maritime Academy is a small coastal campus with a big time reputation. Its unique character as a uniformed student body focused on all aspects of maritime affairs and transportation, has not gone un- noticed.

In 2013, US News & World Report ranked Cal Maritime #2 in the West for regional colleges offering undergraduate degrees. Forbes Magazine ranked it #24 for Best Value nationally.